How Good Day Farm put its screens on autopilot
65 stores, five retail banners and nearly 200 screens. Up to 40 new deals a day, kept current from the POS.
Every deal, on every screen, every day
Marketing wanted animated, on-brand video with real product photos, not text slides. By hand, that volume needs a full-time team, and one wrong price or sold-out item on screen costs trust.
Scale65 stores, five retail banners and nearly 200 screens in two screen aspect ratios
PaceDeals change daily, up to 40 in a single day
ComplianceA product can only appear on screens in the state where it is licensed
How Frame Weave runs it
Good Day Farm's live POS data drives every video. Compliance rules are built in, so each state's products stay on that state's screens.
1. Custom designsAnimated designs for each banner, built for every screen aspect ratio
2. Live POS dataFrame Weave watches the POS for new prices, specials, stock and product images
3. Automatic renderingWhen something changes, it renders a new video with the right design for that store and screen
4. Straight to the CMSFinished videos publish to the CMS, with no exporting, uploading or scheduling
What changed
A video made by hand runs around $125 an hour with revisions. Frame Weave brings it to as little as 40 cents a video, with the same full animation.
Always accuratePrices, deals and stock on screen match the store
No manual stepsNothing left for a person to get wrong
Shoppers noticedCustomers head straight to the deal screens
Sales went upA significant lift during testing
Room to growNew stores, banners and screen sizes join the same system