About Frame Weave
Meet the digital
signage experts.
With a combined 25 years in digital signage, we’ve seen it all: hardware, software, integrations, content, menu boards, and the constant shuffle of POS data. We built Frame Weave because we got tired of doing it the hard way.
How we got here
Built by people who
lived the problem.
After years of manually building signage content, the team knew the real problem wasn’t getting video on screens. It was keeping it accurate and current after it got there.
Prices change. Specials rotate. Inventory runs out. And every single update meant going back into the file, rendering the video, and pushing it out again. Multiply that by locations, aspect ratios, and price zones and the math gets ugly fast.
Manual video content creation and management for digital signage was not scalable. So we built the thing that fixes it.
Frame Weave connects your live data — POS systems, spreadsheets, inventory feeds — to your screen templates and generates fresh, accurate, on-brand video content automatically. Every time the data changes, the content updates. No designer required. No render queue. No 2am emergency because a price was wrong on a menu board.
We know this space inside out. We built Frame Weave to solve the problem we spent years working around.
The Team
The people behind
the platform.
Julie, CMO
Digital Signage Content Whisperer
Julie helps retailers keep their screens sharp, relevant and on-brand. With a knack for knowing what sells, she creates digital signage video content that actually moves product.
She works closely with clients to align screen content with promotions, seasonal trends, inventory shifts and brand messaging—so every visual feels intentional and up to date. From crafting high-impact motion graphics to mapping content across screen networks, Julie makes sure it all works in harmony.
She also built a custom notification system to track every video update request tied to inventory changes. It pings. A lot. (She’s pretty sure that’s where the tinnitus came from.)
Follow her on LinkedIn for the just right amount of vintage memes.
Will, CTO
Digital Signage Veteran & Bottleneck Breaker
With over two decades of experience in the tech space, Will is a seasoned CTO who has helped shape the evolution of digital signage from static displays to dynamic, data-driven ecosystems. His deep understanding of the entire signage stack makes him a go-to expert for building scalable, high-performance solutions that truly deliver.
Throughout his career, Will has led teams, guided enterprise deployments, and solved complex technical challenges across industries like retail, QSR, sports & entertainment, and transportation. Whether architecting a new platform or troubleshooting in the field, he brings a rare blend of strategic vision and technical precision to everything he does.
Kevin, CEO
Digital Signage Maestro, Keeping it Moving
As CEO of Frame Weave, Kevin has led the charge in delivering high performance digital signage solutions across industries—from pro sports stadiums and bustling airports to retail chains, hotels and even government agencies.
With a background that spans software development, technical sales, and project management (plus a little marketing and IT for good measure), Kevin brings both big-picture strategy and frontline experience to every project. He’s the guy who makes complex systems work seamlessly—and look effortless doing it.
Greg, CSO
Human API & Calm in the Chaos
With a Master’s in Computer Science and a gift for making tech feel human, Greg leads our support operations with speed, empathy, and serious brainpower. Whether it’s troubleshooting a tricky integration or responding to a client question before they’ve even hit “send,” he’s always one step ahead.
As Chief Support Officer, Greg is the steady hand behind the scenes—solving problems, streamlining systems, and making sure our customers (and our team) feel completely taken care of.
What drives us
The things we actually
believe in.
Automation over repetition
If a human is doing the same task every week, a machine should be doing it. We built Frame Weave on this belief and we apply it everywhere.
Accuracy
matters
Wrong prices on screens erode trust. Stale promos waste attention. Getting the content right — every time, automatically — is the whole point.
Work with
what's there
We don't ask clients to rip out their CMS or replace their hardware. Frame Weave slots into existing stacks and makes them work harder.
Small team,
big output
Forty -plus countries. No office. No bloat. Just focused people building something genuinely useful for an industry we know well.
Work with us
Like what you see?
Book a demo and see Frame Weave in action — built by people who’ve spent 25 years working out what digital signage actually needs.
